I'm often asked what the sticking point is that keeps most people from selling online. "What should I sell?" or the ever popular, "What item will make me the most money in the shortest period of time?" are the most popular questions representing barriers to online success. People just don't seem know what to sell.

The answer to the second question is much more complex than the first. To be honest, the lucky individual that finds a hot item and makes a killing with their sales is an extreme rarity. Think about it. How many instant success stories have you ever heard about? It would be nice to think you could be one of them, but the odds of finding that life-changing, magic item are miniscule. There's no slam dunk--no magic key to an "instant" fortune for most of us.

So why not concentrate on finding a group of items that'll give you a steady stream of income over a long period of time? It may be a slower way to riches, but at least you can control your income as your business grows.